DERIVING DIFFERENT MEANING FROM THE MESSAGES

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IS IT POSSIBLE THAT A DIFFERENT INDIVIDUAL DERIVES A DIFFERENT MEANING FROM THE MESSAGES? EXPLAIN.

Yes, it is possible for a large group or different individuals derive a different meaning from the messages because every person have their own way on how they give meaning from the messages.

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1.) Given the available media that we now have in the world, what are its roles and functions in a democratic society? ·     ---->  Nowadays, media plays a big role in our community, even in the whole world. Through media, we can communicate with others. We can share information, have assessments we were having, develop critical thinking, and help us to be socialized and effectively become well-beings. In short, media serves as the key to success. 2,) In what way does media affect your life (personal, professional, academic, social, others)? ·    ---->   Media affects my life in personal and social because through media, I can spend time talking to my friends and relatives far from me. In academic purposes, I use media as my references whenever we were having our subject homeworks and quizzes.
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MISCONCEPTIONS: I thought that Technology Literacy only talks about the processes or ways on how to manage technology. I thought that Media and Information Literacy only talks about the proper ways on how to access and evaluate media information.
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